The customer prospecting blog

Our Articles and Tips for Acquisition and Retention

The effectiveness of LinkedIn prospecting has already been proven. But in 2023, is this still the case?

Learn how to keep a mind of steel in the face of prospect rejection and react positively to it. Here are the essential techniques.

Here are some tactics to help you optimize your sales during the sales period. Use them to adjust your strategy with them.

GPT Chat gives you 7 examples and 7 tips to create the best introductions of a commercial prospecting email.

You need to choose your prospecting channels according to your persona if you want to optimize your marketing efforts.

It is not enough to optimize your email campaign. You need to measure the results of your efforts with reliable indicators.

Smarketing is a set of techniques to better synchronize your marketing and sales teams, for better efficiency.

You can improve the loyalty of your B2B customers through newsletters, as long as you follow the rules. Here's how exactly.

Discover this practical guide to carry out your omnichannel prospecting (email, sms, vms). This will optimize your strategy.

To improve your conversion rate, you need an up-to-date and quality prospecting file. Here's how to optimize it.

Are you a marketer, freelancer, business manager or project leader? This blog provides you with articles on all topics of digital marketing. 

Inbound and Outbound marketing being vast, scalable and sometimes complex strategies, our blog offers you practical and free guides on how to generate traffic, improve your Google Ads campaigns, prospect on LinkedIn or optimize the visibility of your business, …

Here, it is the perfect place if you are new to web marketing or if you want to refine your knowledge in a specific digital field. New articles are published regularly to take full advantage of the marketing tools essential to your business.

Our experts generously share advice, techniques and information.