How to make a BtoB prospecting plan? The complete guide
To succeed in your BtoB campaign, you need a solid prospecting plan. Here are the steps to follow.
Acquisition
Marketing automation solution: the step-by-step guide for BtoB
Discover our complete guide to understand what a marketing automation tool is for and how to use it in BtoB.
Marketing automation: how to set up a workflow?
Discover 5 examples of effective wokflow and how to implement them in a marketing automation strategy.
Magileads at the service of HR for the search of target candidates
Magileads allows you to target candidates and recruit the right profiles without wasting time.
ABM: the benefits of strategic account marketing
For a better return on your marketing efforts, Magileads advises you to opt for the Account Based Marketing method.
6 tips to keep your customers loyal to your brand
To run a successful customer loyalty campaign, you need to apply these six essential techniques.
Discover the different types of targeting
There are different types of targeting. Discover them to make your strategy much more relevant.
How to optimize the use of your 2022 marketing budget?
The budget allocated to marketing has decreased overall. Therefore, here are some practical tips to optimize it in 2022.
Advantage of a PRM in a customer acquisition platform
New technologies and the democratization of the Internet and especially social networks have made it possible to innovate in a consistent way the marketing field. We are currently talking about digital marketing. Today, the web is the most effective platform in acquiring new customers. And this Magileads has understood this, and offers you to be …
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Magileads: the omnichannel prospecting specialist at the Paris e-marketing show from 29 to 31 March
Magileads, the omnichannel prospecting expert, will exhibit at the Paris 2022 e-marketing show. Join us at booth 2AZ1!
Digital storytelling: what’s the benefits for your business in 2022?
Digital storytelling, also known as storytelling, is an effective marketing method. Find out why.
Digital vs traditional marketing: what should we understand?
Digital or traditional: the type of marketing determines the success or failure of the strategies adopted by a company.
5 formidable copywriting techniques to multiply your conversion rate
Multiply your conversion rate with these 5 copywriting techniques inspired by Bond Halbert’s book.
Increase your conversion rate with consumer psychology
Learn how to use consumer psychology to achieve your goals and maximize your profits.
3 challenges for e-commerce and digital marketing in 2022
3 e-commerce and digital marketing challenges you can turn into opportunities in 2022 to gain a head start.
How to win over competitors’ customers?
To position yourself as a leader in your market, you need to know these 7 steps to win your competitors’ customers.
AI and digital marketing: trends you should follow in 2022
In 2022, artificial intelligence technology is intrinsically linked to Digital Marketing. Find out why.
AIDA model: how to use it in digital marketing?
There are powerful marketing techniques out there. The AIDA model is undoubtedly one of the most effective of these.
6 good reasons to invest in digital marketing
In 2022, you have every reason to invest in digital marketing. Discover six reasons for this.
Banking marketing and new technologies
The banking marketing sector is not left behind in the face of the advent of digital. Here are the new challenges!
SMS: a customer acquisition technique that is still effective today
SMS marketing is a practice that still has great potential, despite the rapid evolution of technology.
Copywriting: how to create words that persuade consumers?
Copywriting increases a company’s conversion rate and revenue. Here are some details to better understand
Focus your customer acquisition strategy on social networks
The techniques for finding customers have changed since the advent of social networks. Here’s how to go about it now.
How to develop strategic planning
The strategic planning process can be very useful within a company. Here’s what you need to know!
Mistakes not to make in digital marketing
Digital marketing is not a miracle solution to increase the turnover of a company. Here is to better understand
